Guides for online brand owners
COD, couriers, returns, ad spend, stock and real profit — each one worked through with rupee figures and shown on the real app, with a demo store.
- COD and couriers
How to check a courier's COD payment, parcel by parcel
A courier's payment is right only when every parcel on their sheet is yours, was collected at the right amount and charged at your rate — and the bank shows the difference. Here is how to check it, with a worked example.
20 Oct 2026 · 3 min read
- Real profit
How to work out the real profit of a COD store in Pakistan
Booked sales, delivered sales and profit are three different numbers. Here is the sum, step by step, with one example month in rupees — and the two figures to watch every month.
20 Oct 2026 · 4 min read
- Returns
What a returned COD parcel really costs you
A refused COD parcel earns nothing and still costs two courier charges and the ad spend that won the order. Here is the sum per parcel and per month, and how to put the goods back on your books.
20 Oct 2026 · 3 min read
Free COD profit calculator
Type your month and see what you kept from every Rs 100.